Privacy Policy

1. In this privacy policy, the following definitions are used:



Data	collectively all information that you submit to Siesta Key Paradise via the Website. This definition incorporates, where applicable, the definitions provided in the Data Protection Laws;
Cookies	a small text file placed on your computer by this Website when you visit certain parts of the Website and/or when you use certain features of the Website;
Data Protection Laws	any applicable law relating to the processing of personal Data, including but not limited to the Directive 96/46/EC (Data Protection Directive) or the GDPR, and any national implementing laws, regulations and secondary legislation;
GDPR	the General Data Protection Regulation (EU) 2016/679;
Siesta Key Paradise, we or us	Siesta Key Paradise of Siesta Key, Florida, United States of America;
User or you	any third party that accesses the Website and is not either (i) employed by Siesta Key Paradise and acting in the course of their employment or (ii) engaged as a consultant or otherwise providing services to Siesta Key Paradise and accessing the Website in connection with the provision of such services; and
Website	the website that you are currently using, https://SiestaKeyParadise.com, and any sub-domains of this site unless expressly excluded by their own terms and conditions.



2. In this privacy policy, unless the context requires a different interpretation:
   1. the singular includes the plural and vice versa;
   2. references to sub-clauses, clauses, schedules or appendices are to sub-clauses, clauses, schedules or appendices of this privacy policy;
   3. a reference to a person includes firms, companies, government entities, trusts and partnerships;
   4. “including” is understood to mean “including without imitation”;
   5. reference to statutory provision includes any modification or amendment of it;
   6. the headings and sub-headings do not form part of this privacy policy.

3. This privacy policy applies only to the actions of Siesta Key Paradise and Users with respect to this Website. It does not extend to any websites that can be accessed from this Website including, but not limited to, any links we may provide to social media websites.
4. For purposes of the applicable Data Protection Laws, Siesta Key Paradise is the “data controller”. This means that Siesta Key Paradise determines the purposes for which, and the manner in which, your Data is processed.

5. We may collect the following Data, which includes personal Data, from you:
   1. name;
   2. contact information such as email addresses and telephone numbers;
   3. IP address (automatically collected);
   4. web browser type and version (automatically collected);
   5. a list of URLs starting with a referring site, your activity on this Website, and the site you exit to (automatically collected);
   6. information pertaining to your rental visit when you submit a contact form to us;
   in each case, in accordance with this privacy policy.

6. We collect Data in the following ways:
   1. data is given to us by you; and
   2. data is collected automatically.

7. Siesta Key Paradise will collect your Data in a number of ways, for example:
   1. when you contact us through the Website, by telephone, post, e-mail or through any other means;
   2. form submissions;
   in each case, in accordance with this privacy policy.

8. To the extent that you access the Website, we will collect your Data automatically, for example:
   1. we automatically collect some information about your visit to the Website. This information helps us to make improvements to the Website content and navigation, and includes your IP address, the date, times and frequency with which you access the Website and the way you use and interact with its content.
   2. we will collect your Data automatically via cookies, in line with the cookie settings on your browser. For more information about cookies, and how we use them on the Website, see the section below, headed “Cookies”.

9. Any or all of the above Data may be required by use from time to time in order to provide you with the best possible service and experience when using our Website. Specifically, Data may be used by us for the following reasons:
   1. internal record keeping;
   2. security of the Website;
   
   in each case, in accordance with this privacy policy.


10. We may use your Data for the above purposes if we deem it necessary to do so for our legitimate interests. If you are not satisfied with this, you have the right to object in certain circumstances (see the section headed “Your rights” below).

11. We may share your Data with the following groups of people for the following reasons:
    1. any of our group companies or affiliates to ensure access is provided to the unit upon arrival;
    2. our employees, agents and/or professional advisors to allow contact to be made in order to arrange a rental and acquire payment;
    3. relevant authorities to facilitate the detection of crime or the collection of taxes or duties;

in each case, in accordance with this privacy policy.

12. We will use technical and organizational measures to safeguard your Data, for example:
    1. we store your Data on secure servers.


13. Technical and organizational measures include measures to deal with any suspected data breach. If you suspect any misuse or loss or unauthorized access to your Data, please let us know immediately by contacting us via info@SiestaKeyParadise.com.

14. Unless a longer retention period is required or permitted by law, we will only hold your Data on our systems for the period necessary to fulfil the purposes outlined in this privacy policy or until you request that the Data be deleted.


15. Even if we delete your Data, it may persist on backup or archival media for legal, tax or regulatory purposes.

16. 16. You have the following rights in relation to your Data:
        1. Right to access – the right to request (i) copies of the information we hold about you at any time, or (ii) that we modify, update or delete such information. If we provide you with access to the information we hold about you, we will not charge you for this, unless your request is “manifestly unfounded or excessive.” Where we are legally permitted to do so, we may refuse your request. If we refuse your request, we will tell you the reasons why.
        2. Right to correct – the right to have your Data rectified if it is inaccurate or incomplete.
        3. Right to erase – the right to request that we delete or remove your Data from our systems.
        4. Right to restrict our use of your Data – the right to “block” us from using your Data or limit the way in which we can use it.
        5. Right to data portability – the right to request that we move, copy or transfer your Data.
        6. Right to object – the right to object to our use of your Data including where we use it for our legitimate interests.

16. To make inquires, exercise any of your rights set out above, or withdraw your consent to the processing of your Data (where consent is our legal basis for processing your Data), please contact us via info@SiestaKeyParadise.com.


17. If you are not satisfied with the way a complaint you make in relation to your Data is handled by us, you may be able to refer your complaint to the relevant data protection authority.


18. It is important that the Data we hold about you is accurate and current. Please keep us informed if your Data changes during the period for which we hold it.

20. Data which we collect from you will be stored and processed in the United States.


21. To ensure that your Data receives an adequate level of protection, we have put in place appropriate safeguards and procedures with the third parties we share your Data with. This ensures your Data is treated by those third parties in a way that is consistent with the Data Protection Laws.

22. This Website may, from time to time, provide links to other websites. We have no control over such websites and are not responsible for the content of these websites. This privacy policy does not extend to your use of such websites. You are advised to read the privacy policy or statement of other websites prior to using them.

23. Siesta Key Paradise may, from time to time, expand or reduce our business and this may involve the sale and/or the transfer of control of all or part of Siesta Key Paradise. Data provided by Users will, where it is relevant to any part of our business so transferred, be transferred along with that part and the new owner or newly controlling party will, under the terms of this privacy policy, be permitted to use the Data for the purposes for which it was originally supplied to us.


24. We may also disclose Data to a prospective purchaser of our business or any part of it.


25. In the above instances, we will take steps with the aim of ensuring your privacy is protected.

26. 26. This Website may place and access certain Cookies on your computer. Siesta Key Paradise uses Cookies to improve your experience using the Website. Siesta Key Paradise has carefully chosen these Cookies and has taken steps to ensure that your privacy is protected and respected at all times.

26. 26. All Cookies used by this Website are used in accordance with current UK and EU Cookie Law.

26. 26. You can choose to enable or disable Cookies in your internet browser. By default, most internet browsers accept Cookies but this can be changed. For further details, please consult the help menu in your internet browser.

26. 26. You can choose to delete Cookies at any time; however, you may lose any information that enables you to access the Website more quickly and efficiently including, but not limited to, personalized settings.

26. 26. It is recommended that you ensure that your internet browser is up-to-date and that you consult the help and guidance provided by the developer of your internet browser if you are unsure about adjusting your privacy settings.

26. For more information generally on cookies, including how to disable them, please refer to https://aboutcookies.org.

32. You may not transfer any of your rights under this privacy policy to any other person. We may transfer our rights under this privacy policy where we reasonably believe your rights will not be affected.


33. If any court or competent authority finds that any provision of this privacy policy (or part of any provision) is invalid, illegal or unenforceable, that provision or part-provision will, to the extent required, be deemed to be deleted, and the validity and enforceability of the other provisions of this privacy policy will not be affected.


34. Unless otherwise agreed, no delay, act or omission by a party in exercising any right or remedy will be deemed a waiver of that, or any other, right or remedy.


35. This Agreement will be governed by and interpreted according the law of the United States of America. All disputes arising under the Agreement will be subject to the exclusive jurisdiction of the American courts.

36. Siesta Key Paradise reserves the right to change this privacy policy as we may deem necessary from time to time or as may be required by law. Any changes will be immediately posted on the Website and you are deemed to have accepted the terms of the privacy policy on your first use of the Website following the alterations.

You may contact Siesta Key Paradise by email at info@SiestaKeyParadise.com.